Middle Market 4.0
    (the Fourth Industrial Revolution)






    Helping Middle-Market leaders 4.0 to solve the problem of problem solving
    in growth, scale and exit-transition

  • ALPHA Project 4.0

    Designed to accelerate leadership/management practice in highly ambitious middle-market businesses, with different ranges for different results:

  • Virtual COVID-19 Middle-Market Business Continuity Support

    Recovery & Reboot package

  • Produced by John Grisby/Professor of Practice


    Middle-Market 4.0

    Learn some of the 'First Principles' of operating a middle-market business in the Fourth Industrial Revolution. Topics include Company Lifecycle, Leading/Managing Change and Solving Problems.

    Insights and practices are particularly useful for company founder/owners businesses in the 'sweet spot' - with annual turnover of at least £1m, six or more employees and considering a path to either grow, scale or exit-transition.

  • John Grisby FHEA CMBE CMgrMI MA

    John is both a Professor in Practice Leadership/Management and Managing Partner at Grey Matter Global Ltd. - a leadership strategy consultancy for the fourth industrial revolution.
    He helps prepare/shift middle-market business leaders from pre-digital age skills '3.0' to digital age '4.0'. He is an expert integrating academic/theory with real-world application to achieve results.


    CEO (SME Performance/Development Sector)
    We are very fortunate when we met John who shares our passion and values. He has a track record in coaching people to high standards of capability and performance. For us an extremely fortunate chance encounter.

    CEO/Founder (MD Business Growth Sector)
    John inspires leaders to be the best they can be. He recently did a four-hour presentation as our speaker on how leader-manager-coach approach enhances role and business performance.
    The learning was profound and his execution outstanding, it had humour and authority. I feel very happy to recommend him as a speaker, a coach and facilitator.

    MD (Next Generation Talent Forum)
    John was able to take a complex subject and deliver a creative and interactive session which received some of the best feedback yet. I look forward to working in the future.

    Sales Director (MD Development and Education)
    John uses his unique ability vast experience to define his approach and help top-level leadership and management to hone their skills. Having someone like him to clarify both business and personal objectives, something that it is easy to lose sight of in the hustle and bustle of daily work, leads to greater focus and better, more satisfying, results.

  • Exclusively Middle-Market

    Master the Company Lifecycle, Leading/Managing Change and Problem Solving

    Company Lifecycle and Change for Scale

    • Double business valuation (EBITDA) in accelerated time scale (1-2 years).
    • Diagnose business holistically (problems, symptoms and manifestations).
    • Solve difficult problems and deliver opportunities at the current lifecycle stage.
    • Prepare Founder/Owner Entrepreneur, MD and key management team for the next growth stage.
    • Build capacity to work ‘In’ (day-to-day) and ‘On’ (strategy) business. 
    • Predict future problems to allocate resources.  
    • Stop day-to-day ‘fire fighting'.
    • Avoid typical business 'Founders/Family Trap' and premature ageing.

    Company Lifecycle and Change for Growth

    • Double EBITDA in accelerated time scale (1-2 years).
    • 'Sweet spot' for 'Buy-to-Build', internal growth building and op management.
    • Create 'Fast Track'/'High Growth' business practices.
    • Position business for year-on-year growth, new investment, trade sale or IPO.
    • Predict future problems to allocate resources.  
    • One 'best in class' standardised process applies to all portfolio business and sectors.

    Company Lifecycle and Change for Transition

    • Meet and connect with professional advisors who work collaboratively to help private business owners build business value.
    • Learn about the 'three pillars' of business value for selling your business.
    • Build relationships and expand your network with other business owners.
    • Become a member of XPX London Chapter and receive multiple benefits:
  • GMG Ltd. is a leadership strategy consultancy for middle-market business 4.0.

    We help Founder/Owners Entrepreneurs and their key management teams master
    the Company Lifecycle, leading/managing change and solving difficult problems.

  • XPX UK

    Advisors Collaborative Roundtable: for Middle Market Professionals and Business Owners

  • Strategic Partners

    Corporate LifeCyclesMD LLC

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